How to set up a strong landing page? Here’s how

Quickly strengthen your online position
In this article we will explain everything about the landing page. After reading this blog you will know exactly how to set up a landing page, fill it in and make it part of your online strategy. Get started!

What is a landing page?

A landing page is a page on your website that is specifically designed to convert the traffic that lands on this page. This means that the visitor of this specific landing page performs an action. This action can be, for example, filling out a contact form or placing a purchase.

The way a visitor ends up on your landing page varies. One visitor lands on your page after entering a specific search term in Google , while another visitor might have clicked on a link in your newsletter or social media update. If your page then meets the visitor’s expectations, there is a good chance that he/she will perform an action. And that is of course your goal!

However, it can happen that you manage to attract sufficient traffic to your landing page, but that the actual conversion does not occur. Then it is phone number library important to examine your page and implement improvements. We can help you with that.

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Your landing page as part of your online strategy

There is a lot involved in building and implementing your online strategy. Your landing page is therefore only one link in the chain – but a very important one. However, it is also necessary to map out the journey your visitor takes Odvetniška aktovka vam lahko before he/  she ends up on your landing page. Fortunately, you often have this journey largely in your own hands.

Map out the so-called customer journey america email list by linking the landing pages on your website to the keyword they are found on, the social media updates that contain a link to these pages, the newsletters you have dedicated to them and all other expressions that contain a link to one or more of your landing pages.

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