CRMs for the nonprofit sector: choose yours

All associations, regardless of their size, face common problems : the sometimes conflicting management of employees and volunteers; raising awareness among new donors and maintaining links with existing donors; creating communication campaigns and fundraising. Although the list may seem long, often all it takes is a little creativity to address these problems in innovative ways. For example,…

Email marketing in the nonprofit sector: more results, less work

It is often tempting to dismiss your email marketing strategy as an archaic and useless method. It is sometimes said that charities prefer to focus their efforts on social networks. in order to communicate with a younger audience. Rather than choosing between one communication channel and another. it is advisable to prepare a multi-channel strategy….

How CRM Software Can Help SMBs During Inflationary Times

The economic crisis and inflation are currently affecting all businesses. According to research carried out by the small business section of the NFIB (National Federation of Independent Business), 37 percent of SME managers consider that the main problems facing their company are related to inflation. This is not seen since 1979. It’s no secret that small business owners…

3 Growth Strategies for SMEs in 2023

With production costs constantly increasing since the health crisis and the prospect of a global recession, small businesses are concerned about the profitability of their business. Did you know that nearly But with the right tools and strategies, survival and even growth are within your reach. In this article, we tell you about growth strategies…