We are obviously talking about the e-commerce channel , with a touch of attention and curiosity to the so-called Social Commerce . As always in these cases, I like to start with the numbers, which are so reassuring: By 2018, the total turnover through e-commerce will reach 2,356 billion dollars (eMarket data) Leadership 2014: b2c…
This is a tool that can generate texts, codes and images (always through coding) using “pre-trained” algorithms, that is, algorithms that have previously stored all the data necessary to carry out their task. If you want to learn more about the topic, go to our article dedicated to GPT-3 . Cyrus Shepard discusses other interesting…
Regularly checking competitors’ content can provide insight into which strategies are working, while staying up to date with TikTok’s algorithm ensures sellers are optimizing their content for maximum reach. Use paid ads on TikTok to increase visibility TikTok’s advertising platform allows you to target specific demographics, interests, and behaviors, ensuring your ads are shown to…
Step 5: Check the Terms and Conditions box and click Start Your Business. That’s it. That’s it. Once your business documents have been verified, you’ll need to link a bank account to your store so you can charge for purchases and process returns. Now that you know how to open a TikTok Store, you…
Step 5: Check the Terms and Conditions box and click Start Your Business. That’s it. That’s it. Once your business documents have been verified, you’ll need to link a bank account to your store so you can charge for purchases and process returns. Now that you know how to open a TikTok Store, you…
To find them, simply type “@” and the name of the bot in the search bar. Where to find bots for Telegram? Here are some of the most popular official bots in the world: @gif – to search and send GIFs; @bing – for sharing images with Bing; @wiki – to find and share Wikipedia…
They can be likened to Facebook groups, with the advantage that a Telegram group has the speed typical of the instant messaging app. This function makes it possible to create a real Community in Target. In this way, registered users can stay up-to-date on the target topic and the founder of the group can increase…
This is possible thanks to some of the tools it makes available. Telegram channels The Telegram channel is structured like chats, but what distinguishes it is the broadcast logic, i.e. a one-way type of communication. What can be done with a public Telegram channel for marketing? Within a Telegram channel, only the administrator can write…
Next, I want to tell you why data-driven B2B companies see more growth. By creating a data-driven culture, you and your company: Gain a competitive advantage: Data allows you to reach the right customer at the right time through the right channel, increasing the chances of their conversion. They know their customers: Data-driven…
Artificial Intelligence (AI) is a technology that is revolutionizing the world of B2B digital marketing. AI allows companies to analyze large amounts of data about their audience, allowing them to understand their interests, preferences, and purchasing behaviors. It’s like having a crystal ball to predict their needs. With this information, companies can create more personalized…
A few days ago we talk about which are, in general, the KPIs that you should start implementing in your B2B marketing plan to obtain better results. Today we would like to be more specific and tell you about the 7 key KPIs to carry out a successful sales plan. Using different sales KPIs is…
With the short video craze on TikTok and the adoption of this feature on other social networks, it is clear that videos will dominate next year. Companies are increasingly turning to media – and audiovisual platforms – to promote and publicize their products and services. Why not incorporate it in B2B? The rise of…
