They are also active in the community and encourage employees to do the same. Through Disney’s VoluntEARS program, employees and cast members worldwide have volunteered 13 million hours of service to their communities while more than million of Disney’s donations were directed to programs serving underrepresented communities. Packaging: LEGO LEGO sustainability commitments Lego has tripled spending on sustainability initiatives to billion by with a focus on making products from more sustainable and circular materials by Their primary focus as a modern-day
superbrand is to phase out single-use plastic
packaging for its bricks with all packaging to be sustainable by 2025. While testing on creating a sustainable brick has been challenging, the company is committed to continuing its research to come up with a viable solution. Currently, 93% of packaging is made from paper, cardboard, and other paper-based materials. Work is now underway to replace single-use plastic pre-pack bags in LEGO boxes with paper-based ones in partnership with the Forest Stewardship Council. LEGO Group CEO, Niels B Christiansen said: “We cannot lose sight of the fundamental challenges facing future generations.
It’s critical we take urgent action now
The Washington Post In the wake of fake news, news outlets are taking to social media networks like and Threads to address a new audience and tackle false information around issues such as the U.S. election and coronavirus. The Washington Post is one example of a news brand using successfully. Their tagline is ‘We are a Newspaper’ and their profile already has 1.7 million followers (and growing). Their goal? To draw in new readers and build trust using short-form videos and viral content. Washington Post According to Dave Jorgensen, the Post’s social media guru, the rapid rise of is down to the fact that the platform has increased the trust between the paper and its followers.
